
Aside from being a followup to Marketing to the Affluent, STTA shows you how to sell the savvy. It tells you when the best time is to approach them and also offers dialoques and examples.Having read many sales books, it is refreshing to read one that deals with facts and teaches techniques that don’t insult [...]

“The Truth About Search Engine Optimization” is both technically accurate and implementable – the perfect storm for any Marketing Communications professional.
I’ve studied SEM extensively, and have been active in it for a few years. This book has taught me many things, and affirmed others. In fact, I plan to purchase several more copies and use [...]

I buy numerous sales techniques books, way too many as a matter of fact.I bought this book because as a beginning insurance sales agent, I thought it would give me some tips ABOUT INSURANCE SELLING.Not to be, this book is a very basic sales technique guide to selling ANYTHING.If you want basic sales guidance, buy [...]